I'm about the show you another skill set that you can automatically and immediately make money with by building your first web site. So follow these steps and you'll immediately be able to start making money with your site by using a separate income stream from your network marketing or multilevel marketing business. This method will also help you to see how many people are coming to your web site and actually looking at the content.
First of all, let me just say that this will look like it is an awful lot of work I want you to understand that you do not want to do all of us at once you want to spread it out over a period of time, like say, over a series of months. You have probably heard the old saying that the trip of 1000 miles begins with one step. We are going to be taking things that one step at a time so that you will definitely not feel overwhelmed as you build your lead generation web site. There is another reason why you do not want to do all of this at once and it is very important that you understand this. Google likes to see web sites that grow over a period of time. They like to see web sites that have been around for a while but they also want to see content - rich sites that are built over a period of time. We are going to build a content loaded web site that will serve several functions. Here is what you are going to try to accomplish by having a content loaded site: If you were to write 30 articles and put one article on each web page, and then put each page onto the Internet on the same day that would be a very, very bad idea to do. What you want to do is place a new article on your web site over a period of time. In this case, once every three or four days will be fine. Google will swing through your web site with a program called a "spider" once every couple of days to check on the progress of your web site. If Google sees that you are developing your web site over time, then they will give you a higher ranking on the Internet and therefore make it easier for people to find you.
The Lead Generation Web Site
1. You are going to have many web pages that will talk about different aspects of your business. This will draw in more people as they find your pages over the Internet and each separate page will act as a separate salesperson for you. Not only will your content on these web pages sell your business but also their techniques that can use to make the pictures on these pages draw attention to your web site as well.
2. By using this method you will also be able to sell other products and information sources that are related to your business. You can use your web pages to advertise various other products if you so desire.
3. If we place an opt-in box to collect e-mail addresses or whatever information that you want to collect on each page, it will give you more than just one page on the Internet that will be circulating and therefore it may give you more opportunities to collect information from individuals.
4. You can start making money immediately by selling advertising on your web pages. In particular, you can easily cut and paste the Google Ad Sense advertisements into your web pages and every time somebody clicks on one of those advertisements you will make some money. Not only can you make money from advertising Google Ad Sense advertisements, but also if your web site gets popular enough, other people and businesses will offer you money to place their advertisements on your web pages! Now usually, the argument I get from people is that you will not have too many people trying to opt-in to your offer by giving you their e-mail addresses if all they have to do is click on one of the advertisements which will take them away from your web page. This is a very valid point, one that you will have to weigh out for yourself. However, if you do have that fear, then what you can do is build a squeeze page to collect the address from the individuals that are signing up and then have your web site redirect them after they have signed up for your information to the information rich site. Either way, you will be making money immediately if you so desire.
I said this earlier in this course, but it bears repeating once again. Your up-line will tell you that their company will provide you with one of these pages, which is true. However, they are giving the exact same pages with the exact same design to almost everybody that signs up to their business opportunity. Now, how are you going to be different than the other people that are going to be signing up for that company with the exact same web pages? Besides that, Google hates to see tons of duplicate content. It is probably different than if you have just one article that is being duplicated on the Internet, than if you have exact web pages that are identical to each other being duplicated on the Internet. Google might not look too kindly on that and it will be harder for people to find your web site.
This is One of Those Network Marketing Jobs You Can Do Yourself!
So, you need your own unique web page that you can tinker with and change certain elements while adding articles and unique content to, if you so desire. This is easily one of those network marketing jobs you can do yourself. Actually, it is recommended that you build a couple of squeeze pages with different domain names so that you can perform a split test. A split test is where you have to very similar pages that you have designed that has slightly different ad copy so you can see which of your web pages are bringing in more traffic. Now, for someone just starting out that may be a bit much to do. However, later on as you get more experienced, you'll need to learn how to do a split test so that you can see which of your web pages are bringing in more traffic and how to adjust your ad copy for your web page.
In the next module, we will list definite action steps that will help you get started to build your own personal lead generation site and how to assess if you are doing it correctly
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